"BUILDING SCALABLE IP BUSINESSES FOR THE CREATOR ECONOMY."
Strategic Clarity. Commercial Firepower. Global Reach.
Flip Side Media partners with creators, founders, and media companies to help them make smarter decisions that increase the long-term value of their IP and businesses.
We bring institutional-level commercial expertise into the creator ecosystem — combining deep financing experience, global relationships and strategic discipline to help ambitious partners navigate complexity, unlock capital and scale sustainably.
What sets us apart:
Proven access to capital and partners
We structure financing pathways that close — leveraging trusted relationships across broadcasters, platforms, distributors, investors and public funders.
IP-first, value-driven strategy
We prioritise ownership, scalability and enterprise value — not short-term project wins.
Global perspective, real execution
Active across Europe, North America, the Middle East and Asia, we build internationally viable strategies from day one.
Senior-level partnership
Direct access to board-level thinking, deal experience and commercial leadership — not junior consulting layers.
Creator empathy with commercial rigour
We understand creative ambition while applying financial discipline and market intelligence.
WHY WORK WITH FLIP SIDE MEDIA…
PARTNERS BUILDING SCALABLE IP
Flip Side Media partners with ambitious creators and organisations building IP, brands and platforms with global potential.
We work with:
Creators & Creative Entrepreneurs
Building original IP and scalable creator-led businesses.
Founder-Led Studios & Production Companies
Scaling internationally and strengthening long-term enterprise value.
Creator-Led Ventures & Digital-First Brands Expanding audiences into IP-driven platforms and diversified revenue.
IP Owners, Rights Holders & Investors
Optimising portfolio strategy, growth and monetisation.
How We Engage
We partner directly with founders and leadership teams on high-impact strategic and commercial decisions.
WHO WE WORK WITH…
Services
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We partner with creators, studios and creative entrepreneurs to unlock funding and scale ideas into real businesses — from pre-seed development and platform pilots to co-productions, tax incentives, grants and private investment.
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We connect IP owners with the right broadcasters, platforms, distributors, brands and strategic partners to accelerate audience reach, revenue growth and long-term brand value.
From early market positioning to deal structuring and international rollout, we help creators and companies navigate complex global ecosystems while protecting strategic rights and future upside.
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We advise founders, leadership teams and boards on growth strategy, international expansion, partnership development and capital alignment.
Whether you’re scaling a studio, launching a creator-led venture, or repositioning an IP portfolio, we bring senior-level commercial thinking and deep industry networks to support long-term value creation.
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We help creators and companies evolve IP beyond single projects into scalable brand platforms — spanning content, digital communities, licensing, publishing, live experiences and emerging platforms.
Our focus is on building durable audience relationships, diversified revenue streams and long-term brand equity in a rapidly changing creator economy.
FounDER
John Reynolds — Founder & Strategic Partner
John partners with creators, studios and media businesses to structure capital, build global partnerships and scale IP into commercially resilient brands and platforms.
With over 30 years of international experience across production, distribution, financing and corporate growth, John has led international market expansion, negotiated major commercial and rights agreements, helped secure over $80m in production financing, built international sales operations, and supported portfolio expansion across Europe, North America, the Middle East and Asia.
Today, his focus is on helping ambitious creators and companies navigate complexity, unlock capital, and build long-term enterprise value — aligning creative ambition with sustainable commercial growth in a rapidly evolving media and creator economy.
let’s build something that scales
If you’re developing original IP, building a creator-led business, or scaling a media venture internationally, we’d love to explore how strategic financing, partnerships and growth planning can accelerate your ambition.